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2017 is the best tourism year for Ireland

2017 is the best tourism year for Ireland

For any country tourism is an important factor. It helps to increase the economy of any country. Ireland is a beautiful country. Every year many tourists visit this beautiful country. But let me tell you that 2017 is the best year for Ireland in terms of tourism. 

Some Facts and Records

10.65 million visitors came to the island this year, the marketing organisation says, contributing some €5.78 billion to the coffers in the process. In revenue terms, that's a 6.7pc rise on 2016 - the previous record year. "2017 looks set to be another record year for overseas tourism to Ireland," said Minister of State for Tourism and Sport, Brendan Griffin TD, who added that overseas tourism would help to sustain 225,000 jobs in communities around the country. Growth was recorded in all main markets this year, with the exception of Britain - which has seen visitors drop since the pro-Brexit vote in June 2016.

TV and film exposure

Booming numbers are due to several factors, including a global economic upswing, increased air access, and the halo effect from TV and film exposure in Star Wars and Game of Thrones, both of which feature scenes filmed in Ireland.

Some Promotional Campaign of Ireland

With Star Wars: The Last Jedi set to hit cinemas this Friday, Tourism Ireland has launched a €500,000 promotional campaign, while Fáilte Ireland is rolling out some stellar marketing of its own, including a 360-degree video of Skellig Michael, a cinema ad, and a touring itinerary on Next year, Tourism Ireland plans to grow overseas tourism revenue by a further +5pc, it says, shooting for €6 billion in revenue for economies north and south. Concerns about British visitors notwithstanding (trips were down 6.5pc in the first nine months of 2017, the CSO says), the omens are good.

Number One Travel Destination

In recent months, Lonely Planet named Belfast and the Causeway Coast the world's No.1 travel region for 2018, while National Geographic Traveler listed Dublin on a Best of the World 2018 list now in front of millions of US readers. "We are heading into 2018 in a position of some strength, based on the success of 2017," said Niall Gibbons, Tourism Ireland's Chief Executive.

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